Privacy Policy

Privacy Policy

Last updated: Sunday, May 20, 2018 12:00 AM

This Privacy Policy is designed to help you understand what information we collect at The Beeches Yorkshire, how we use it, and what choices you have.

Some key terms are defined as follows, and throughout this document:

  • The Beeches Yorkshire, “we”, “us”, or “our”) is the company that collects and processes Personal Data for the purposes described in this Policy.
  • Fasthosts (“Fasthosts”) is the company that we use for hosting our website, booking system & CRM (+ other functionality).
  • Our Services are detailed in the ‘About’ section.
  • Personal Data is any information relating to an identified or identifiable natural person (“Data Subject”)

The way in which we store data, process data and run our business is done in a GDPR compliant manner. Upon request we can provide details of data flow, a data inventory, a data breach policy, an employee dismissal log, details on the employee security training we have in place and more. Please follow the instructions in the contact section below to request any information not present in this policy.

In short, we only gather Personal Data we need, we only keep it for as long as is needed, we only use it for what we state below, you can request to correct/edit/remove it, we store it securely, we do not pass it to third parties unless otherwise stated and we aim to be transparent with how we use Personal Data.

About The Beeches Yorkshire

The Beeches Yorkshire is a vacation rental business. We advertise vacation rental properties, take enquiries about these properties, take bookings at properties, take payments towards bookings and provide other booking related services.

The Beeches Yorkshire uses Fasthosts, an online website management & booking system to produce our website, keep track of bookings, enquiries and more.

The Beeches Yorkshire is committed to the protection of Personal Data, including data that we use for our own purposes, and that we maintain on behalf of any property owners we may work with.

Collection and Use of Personal Data

The Beeches Yorkshire collects information, including Personal Data, for the following purposes:

  • Improving our website’s content and user experience
  • Internal business purposes
  • Facilitating and storing the details of online & offline bookings/payments

Your consent to this policy (where requested) is tracked.

This Policy is not intended to place any limits on what we do with data that is aggregated and/or de-identified so it is no longer associated with an identifiable individual (Data Subject).

The services of The Beeches Yorkshire are not directed to children under 16. If you learn that a child under 16 has provided us with Personal Data without consent, please contact us.

The use of our website by an individual classes them as a ‘legitimate interest’, visiting the site is enough to identify this, data associated with an individual’s visit needs to be processed for efficient site operation. Any data collected will be used in a conservative way to help maintain the individual’s rights & freedoms.

Improving our website’s content and user experience

In the course of providing the website hosting services, Fasthosts may receive, access, analyse, process and maintain Personal Data on behalf of us.

We determine the types of Personal Data that will be collected and used within Fasthosts, how it will be used and disclosed, and how long it will be stored. For any questions relating to how your Personal Data is used by Fasthosts which are not covered in this policy, please contact Fasthosts directly via email: sales@Fasthosts.co.uk.

Fasthosts’s Usage Information is collected, including information about how you are accessing and using our site. Fasthosts directly uses information to understand and improve their services and exposes it to us so that we able to do the same for our business. Usage information may also be used to investigate and prevent security issues, abuse and fraud.

Internal Business Purposes

We may collect personal data from you through our Website (https://www.thebeechesyorkshire.com), social media, over the phone, and other channels for the following purposes:

Responding to your enquiries: 

When you contact us with a comment, question or complaint, you may be asked for information that identifies you, such as your name, address and a telephone number, along with additional information we need to help us promptly answer your question or respond to your comment. We may retain this information to assist you in the future and to improve our customer service and offerings.

Informing you about offerings: 

We may use your contact information for our own marketing or advertising purposes. We do not sell or rent your Personal Data to third parties. You can opt out of these at any time by following the steps outlined below.

To Understand and Improve our Services and Website 

Service Usage Information is collected, including information about how you are accessing and using the Service. We use this information to understand and improve our Services, and to investigate and prevent security issues, abuse, fraud.

Facilitating you using our site: 

We collect the IP (Internet protocol) addresses of all visitors to our Website and other related information such as page requests, browser type, operating system and average time spent on our Website. We use this information to help us understand our Website activity, and to monitor and improve our Website. In addition to the information described above, our Website uses Cookies. Please refer to our Cookie Policy for additional details.

Facilitating and storing the details of online & offline bookings/payments

We collect Personal Data via our online booking form, over the telephone or via other channels to be able to store a record of who has (attempted to, confirmed, cancelled, etc) booked a property we may be or have been advertising.

Third Party Links

Our Website may contain links to other websites that The Beeches Yorkshire does not own or operate. We provide links to third party websites as a convenience to the user. These links are not intended as an endorsement of or referral to the linked websites unless otherwise stated. The linked websites have separate and independent privacy policies, notices and terms of use. We do not have any control over such websites, and therefore we have no responsibility or liability for the manner in which the organisations that operate such linked websites may collect, use or disclose, secure and otherwise treat Personal Data. We encourage you to read the privacy policy of every website you visit.

Third Party Tools/Services

We use a number of third party tools & services (sub-processors) that Personal Data may be sent to, including:

  • Google AdWords: To help track the performance of our advertising campaigns.
  • Google Analytics: To help us gain an insight into the performance and usage of our website.
  • Facebook: To help better target customers in advertising campaigns.
  • Statcounter: To help improve the user experience of our website by recording a sample of user sessions.

For details on the Personal Data exposed to these third party tools please contact us. We encourage you to read the privacy policy of these services if you’d like any information on how they may use any Personal Data that we may transfer to them.

Retention

We have different timeframes on various elements of Personal Data that we hold dependent on its purpose. Once we no longer need to retain your Personal Data, we will make sure that it is deleted or anonymised.

We retain Personal Data provided for bookings indefinitely as these records form important financial evidence for tax purposes. We can at request de-personalise booking data, we may not be able to do this if we still need said Personal Data for tax or other legal purposes.

Disclosure of your Personal Data

As a matter of practice, The Beeches Yorkshire does not disclose, trade, rent, sell or otherwise transfer Personal Data, except as set out in this policy.

We may transfer or disclose Personal Data as follows:

Service Provider Arrangements

We may transfer (or otherwise make available) Personal Data to third parties who process it on our behalf for the purposes noted above. These third parties may access, process or store personal data in the course of providing these services, but based on our instructions only.

As of the date hereof, these third party providers include technical operations such as database monitoring, data storage, hosting services and customer support software tools.

Changes to our Business Structure

The Beeches Yorkshire may share or disclose data if we engage in a merger, acquisition, bankruptcy, dissolution, reorganisation, sale of some or all of The Beeches Yorkshire’s assets, financing, acquisition of all or a portion of our business, a similar transaction or proceeding, or steps in contemplation of such activities (e.g. due diligence).

Compliance with Laws

The Beeches Yorkshire and the providers we use may share or disclose Personal Data to comply with legal or regulatory requirements and to respond to lawful requests, court orders and legal process.

Enforcing Our Rights, Preventing Fraud, and Safety

The Beeches Yorkshire may share or disclose data to protect and defend the rights, property, or safety of us or third parties, including enforcing contracts or policies, or in connection with investigation and preventing fraud.

Your Rights

In short, the personal data you provide to us can be provided upon access, we protect it to the best of our ability, we can amend it for you upon request and remove it from our systems upon request.

If you have any complaints, concerns or queries about how we manage Personal Data, please contact us by emailing info@www.thebeechesyorkshire.com. If you are in the European Union you have the right to complain to your local Data Protection Authority about the collection and use of your Personal Data.

Access and Correction of Personal Data

If we receive a request from an individual to access or update Personal Data we have collected we will endeavour to respond to said request.

If you submit Personal Data via our Website or otherwise provide us with your Personal Data, you may request access, updating or correction and removal of your Personal Data by submitting a request to us via our contact form. We may request certain Personal Data for the purposes of verifying your identity.

How We Protect Personal Data

The Beeches Yorkshire takes security seriously. We take various steps to protect information you provide to us from loss, misuse, and unauthorised access or disclosure. These steps take into account the sensitivity of the information we collect, process and store, and the current state of technology.

To learn more about current practices and policies regarding security and confidentiality of Personal Data and other information, please see the Security Practices section; we keep that section updated as these practices evolve over time.

Cookie Policy

The Beeches Yorkshire uses cookies and similar technologies like single-pixel gifs and web beacons to record/log data. We use both session-based and persistent cookies.

Changes to this Privacy Policy

This Privacy Policy may be updated periodically to reflect changes to our Personal Data handling practices. The revised Privacy Policy will be posted on the Website. If you continue to use our services or the Website after the changes are in effect, you agree to the revised Notice.

We strongly encourage you to please refer to this Privacy Policy often for the latest information about our Personal Data handling practices.

Security Practices

As a business both we and the third parties we trust, follow good security practices to help keep Personal Data secure.

Hosting

The Beeches Yorkshire uses Fasthosts and as such, The Beeches Yorkshire inherits the control environment which Fasthosts maintains. In short web servers and databases run on servers in secure data centres.

Access to Personal Data is limited via a user management system controlled within Fasthosts. We ensure that anyone with access to Personal Data at The Beeches Yorkshire has an awareness of GDPR & good security practices.

Data breach

In the event of a Personal Data breach we will endeavour to notify the relevant legal authorities and inform the effected individuals within 72 hours of identifying said breach. If you believe you have discovered a personal data breach please contact us using the details below immediately.

Contact Us

Please contact us if:

  • you have any questions or comments about this Privacy Policy;
  • you wish to access, remove, update, and/or correct inaccuracies in your Personal Data; or
  • you otherwise have a question or complaint about the manner in which we or our service providers treat your Personal Data.

You can reach the individual in charge of our privacy policy by emailing info@www.thebeechesyorkshire.com or in writing below:

The Beeches

Wansford Rd

Driffield

Yorkshire

YO25 5NN

United Kingdom